Our flagship retail e-commerce site www.latexleatherandlace.co.uk has been given a make over, de-cluttered, and fully optimised for mobiles and tablets.
One of the the great things about building an e-commerce site on a platform like Magento is the ability to re-skin or theme a site without effecting it internally, this allows you to change to look and feel of a site quickly and safely when needed.
Although Latex, Leather and Lace was already using a responsive web design them, we were not 100% happy with some of the results, the site was a little cluttered and the presentation less ¬†than perfect on mobile devices, thats not to say it didn’t work, more like our eye for perfection¬†was seeing room for improvement.
Working through April, we have totally re-themed the site, still on the Magento platform, so that the main e-commerce structure of the site and the site content is maintained and unaffected, at the same time we have introduced new magento features to the store including configurable colour swatches when were only released in Magento 18.104.22.168.
This update we hope will make a fantastic building block for Latex, Leather and Lace to move their business forward in the future.
The emphasis in this build has been simplicity, clarity and of course a great mobile experience, lets hope the users like it.